PRODUCT packaging
breif
Create an easy to read design language to be used across all ZG brand packaging.
problem
To achieve consistency in band packaging from multiple vendor from multiple countries.
design intent
To make a graphic system that is easy to implement across all packaging assets, from belly bands and inserts to hand tags and sew-in labels.
insight
Packaging was able to bring consistency visually to an assortment that is very print driven.
out come
A packaging system that supported carry over products as well and new seasonal items.
sentiment scented candles
novelty snow globes
novelty snow globes
bedding collections
